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Along with encouraging people not to give or accept bribes, the Clean Election Campaign also sets out to remind people of the qualities needed for a good leader. The following text was distributed alongside the pledge forms in a recent Kenyan CEC.
Every leader aspiring to elected office should possess the following qualities:
Who we are: Initiatives of Change (IofC) is a world-wide movement of people of diverse cultures and backgrounds, who are committed to the transformation of society through changes in human motives and behaviour, starting with their own.
Purpose: We work to inspire, equip and connect people to address world needs, starting with themselves, in the areas of trustbuilding, ethical leadership and sustainable living.